This is not “just another swimwear store

We believe swimwear should make you feel safe, confident and comfortable.
Not exposed. Not squeezed. Not “almost fits”.

LAMAR was created to give you options
whether you want more coverage, less coverage,
strong support or total freedom.

You don’t change your body for the swimwear.
The swimwear should work for you.

Our best sellers

Our most loved pieces - chosen for comfort, support and confidence.

NICE TO MEET

LAMAR is an international swimwear and beachwear brand that was founded with the aim of making available to each of us the perfect swimsuit for her, made of good quality, a variety of cuts, textures and colors so that each one can find her place.

  • EASY RETURNS

    With 30 days

  • WIDE SELECTION

    variety of cuts and shapes that suit a variety of body shapes and different structures and styles.

  • 24/7

    24|7 customer service

We take care of everyone.

We believe that everyone of any size can have the perfect swimsuit that will exactly compliment her figure.

LETS GO